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Todd E. Appleman Co-founder and Principal of b360 and President of The Appleman Group Launching businesses, building brands, and managing change have been the hallmarks of Mr. Appleman’s 22 year career as a communications strategist. Mr. Appleman has created award winning communications and branding programs for some of the nation’s most respected companies, including Smith+Nephew, Medtronic, Bank of America, KPMG, McDonald’s, Medtronic, Coors Brewing Company, Sony, Century 21 Real Estate Corporation, Kodak and Nestlé, among others. Prior to founding The Appleman Group in 2000, Mr. Appleman served as the Senior Managing Director of the Los Angeles office of BSMG Worldwide. Before that, he worked as a Vice President and Corporate Practice leader for Burson-Marsteller in Los Angeles and San Francisco. He also held senior positions with Coors Brewing Company and several international public relations firms in Los Angeles and Chicago, including Fleishman-Hillard, Golin/Harris Communications, and TBWA Chiat-Day. Mr. Appleman earned his Master of Arts degree from Ball State University where he graduated with honors. He earned his Bachelor of Arts degree from Anderson University where he majored in journalism and international marketing. Mark Sloneker Co-founder and Principal of b360 and Founding Partner of Convergencies Mark Sloneker, and his partner Julie Tsuchiya,have been in the business of shaping brands and developing customer communications for more than 20 years. Since forming their design studio, Convergencies has been focused on strengthening customer relationships through print and online marketing communications, with a holistic view of the company and their customers. Mark has collaborated with industry leaders such as . McKesson, Chiron, Secure Horizons, Unum Life Insurance and Diasonics to bring their message to market with a strategy and execution that is relevant to their customer Aside for other healthcare clients, the studio works with Kodak, RCA, Time Warner, Charles Schwab and many emerging companies desiring to develop a presence in their marketplace, and relationships with their customers. Mark believes that design is a business tool that should be structured around business goals. Convergencies has won many awards, but the firm’s greatest satisfaction comes from witnessing the success of their clients. Mark is a graduate of Ringling Art School and began his career as an Art Director, then Creative Director for Bozell, McCann Erickson and Young and Rubicund in London. Aside from building a successful studio, he has worked as a consultant for design departments of other companies. William Gaultier Co-founder and Principal of b360 and Co-founder of e-Storm International Consulting William Gaultier is an Internet Marketing professional with thirteen years of experience in both the consulting and corporate side. As a principal and co-founder of e-Storm International Consulting, a twelve person internet marketing firm, he has helped companies such as IMS Health, Hewlett-Packard, Bank of America, Wells Fargo Bank, Sutter Home, and National University develop Web marketing campaigns yielding results never achieved before. In addition, Gaultier has successfully developed a network of 30 professionals from which e-Storm draws upon for the integration of offline and online strategies for its clients when necessary. Prior to starting e-Storm in 1998, Gaultier created The Hoffman Agency’s Interactive marketing practice, worked at White+Company, a division of BBDO, and also led the regional public relations, marketing and internal communication activities for Thomson Multimedia (RCA/GE Consumer Electronics' parent company) in the Asia Pacific region. Gaultier has in-depth knowledge of the Internet, an expertise in the business-to-business and consumer markets, and the Asia-Pacific market. Gaultier graduated from the University of Illinois with a Bachelor of Science degree in marketing. He is fluent in a number of languages and has knowledge of Mandarin Chinese. |
